algorithm

What is the Factor?

The Factor is a proprietary algorithm implemented by Emailbidding based on your campaign’s opens, clicks, rate of unsubscribes, spam complaints and bid, collected throughout the different st...

How the algorithm works

The Emailbidding defines the amount of emails sent based on the continuous optimisation of the subscribers’ micro-segments. Thus, it not only avoids duplicating messages to the same user but al...

How Emailbidding works

1 – Emailbidding receives new campaign proposals from advertisers and performs a thorough process of evaluation with every campaign before its approval; 2 – After this verification, a...